Lee Vala is a globally recognized leader in international franchise development, with over 30 years of experience guiding American brands into new markets. As a Certified Franchise Executive (CFE) and expert in global expansion strategy, Lee has played a pivotal role in scaling franchise systems across Asia, the Middle East, Europe, and Latin America.
Lee is a frequent speaker at major industry events, including expert panels hosted by the International Franchise Association (IFA), where he shares insights with C-level executives on global franchising, deal structuring, and sustainable growth. His thought leadership and deep global network have made him a trusted advisor to franchisors and investors.
Currently, Lee consults with multi-unit franchises in the urgent care sector, applying his strategic expertise to support healthcare-focused expansion.