APPLICATION PROCESS
- Apply through this posting or by email at careers@visitaurora.com with subject “Sales and Services Manager – Your Name”
- Include your resume and a brief note about your alignment with the position, along with why you are interested in the position.
- The anticipated application close date is July 31, 2026.
Visit Aurora is an equal opportunity employer. We are committed to an inclusive environment for all employees.
PURPOSE OF VISIT AURORA INC.
Visit Aurora creates, plans, and implements sales, marketing, and PR programs that attract conventions, trade shows, media, and leisure travelers to Aurora, Colorado—driving real economic impact for the community.
PURPOSE OF POSITION
The Sales and Services Manager position is responsible for effective and consistent support of sales, services and processes, supporting sales group projects and initiatives, documenting activities in the Visit Aurora CRM, processing meetings and other opportunities, maintaining an awareness of Aurora as a destination, and cultivating relationships and engagement with Visit Aurora clients and stakeholders in accordance with the objectives set forth in the Visit Aurora sales plan of work.
WHAT YOU'LL DO
Supporting Processes, Projects, Initiatives, & Client Engagement
- Follow consistent and productive sales processes
- Assist with assigned collection and/or directed creation of proposals and bid presentations
- Implement policies, procedures, and protocols to effectively transfer meeting, convention, and event business from Sales to Services once booked definite
- Attend appropriate meetings and events to provide destination services (pre-con/tie down meetings, site visits, etc.)
- Ensure a positive experience for planners and attendees
- Support assigned group projects, including CRM management, research, site experiences, FAM experiences, trade shows, etc.
- Assist with Visit Aurora’s amenities program, including inventory tracking and fulfillment
- Assist with Service Offerings to clients: Welcome Bags and Visit Aurora Information Desk
- Manage Visit Aurora’s guide distribution and collateral to partner hotels and other locations through Aurora and the metro area
CRM Utilization
- Consistently and efficiently support sales processes to create and maintain account, contact, lead, and distribution lists
- Ensure that all assigned accounts, contacts, and data are correct and periodically checked for accuracy and relevance
- Ensure that all assigned sales activities and processes are correctly entered and tracked
- Manage Services CRM lists and entries
- Proficiently utilize Visit Aurora CRM and maintain services tasks and databases through data entry, account maintenance, contact updates, partner description updates, query updates, distribution list maintenance, inventory management, etc.
- Provide regular reports and updates on sales, services, and event activities, economic impact, duties, processes, and initiatives to Director(s)
Tradeshow and Event Coordination
- Coordination and execution of off-premises and virtual events, and managing internal and external relationships
- Assist in preparing for special events and presentations, securing booth space, and working with vendors for upcoming shows.
- Assist with planning and executing events, tradeshows, and meetings by contacting vendors, scheduling services, and making decisions
- Coordinate client site visits for services and sales as needed
- Assist with planning and execution of FAM tours, Press trips, and any other necessary client events
- Identify national and local industry trends
- Potential to assist other departments as requested or for special projects
Economic Impact
- Support generating opportunities for economic impact through lead generation and sharing those opportunities with Visit Aurora hotels
- Support generating and recording estimated economic impact using industry-recognized economic impact calculators and Visit Aurora CRM
Destination Awareness
- Develop and maintain an awareness of Aurora as a destination for convention and meeting business
- Cultivate an awareness of Aurora as a destination for convention and meeting business amongst stakeholders, clients, and within the industry
Stakeholder Engagement
- Cultivate productive relationships with Visit Aurora hotels and existing and potential clients through frequent and consistent communication, engagement, networking events, educational events, etc.
WHAT EXPERIENCE YOU'LL BRING
- Associate or Bachelor's degree in Business, Hospitality, Tourism or related fields
- Minimum of 3 years of experience in a hospitality setting
- Knowledge of sales activities and processes, account management, and reporting
- Knowledge of the contracting process and best practices
- Excellent written and verbal communication skills, including digital, phone, public speaking, and reporting to committees and boards
- Ability to identify and cultivate productive and lasting relationships with clients, members, stakeholders,
- Knowledge of Aurora as a convention and meeting destination
- Experience utilizing a cloud-based CRM
- Proficiency in industry resources, including Mint, Knowland, etc.
- Proficiency in Microsoft Office products
COMPENSATION + BENEFITS + WORK ENVIRONMENT
- $60,000-$65,000 annual salary + Annual Incentive
- Relaxed Atmosphere
- Flexible work environment and remote options
- Modern office setting
- Business casual dress code
- Wellness program (up to $100 monthly reimbursement)
- Cell phone stipend
- PTO + paid federal holidays
- Medical, Dental, Vision, Life, and Disability insurance
- Paid Parental Leave
- Flexible spending account/health savings account options
- 401(k) with employer match
